When I went to the Tsukiji office in June,
I happened to run into a friend I hadn't seen in a while at my favorite pub.
That friend is a craftsman from one of the world's top jewelry brands.
We have been repairing jewelry sent from all over the world for many years, so
I learn a lot from him because he teaches me various things every time I meet him.
When I asked the craftsman about recent trends, he said,
It seems that the number has increased since the repair and since the corona virus has calmed down.
Recently, in addition to polishing stones used in jewelry, he has also been polishing lacquer coatings.
I think most people probably don't know what I mean.
A black painted part used in a famous brand's animal-themed jewelry.
Until now, I thought it was just a paint job,
After applying a thick coat, they polish it so that the amount of light is even.
I learned that it is because of such detailed finishing that it is so expensive.
The craftsman also creates the work himself.
“It’s easier to work with branded items because they have a fixed design, but
I have the freedom to design my own things, so it's hard to come up with ideas."
Although technologically speaking, it is one of the world's leading
It seems that there is a big difference between having a design constraint and not having one.
That's why the non-branded items are more interesting.
I kind of understand what you're trying to say, but
Watches tend to be praised just because they have a brand name on them, but
In a sense, "brand power" is also added to this.
I feel like there is a tendency to say that things are good without any conditions.
On the other hand, it's easier to evaluate the essence of a watch or jewelry brand if you've never heard of it.
When it comes to unknown brands, it is simply up to the individual to decide whether the design is good or bad.
In the case of watches, everything including the machinery can be evaluated, so
You can buy it if you really like it, not based on other people's reviews.
There is also something like ``aesthetics'' where you can make all decisions based on your own senses and knowledge.
It feels somewhat similar to choosing old clothes from a long time ago.
This watch, which I saw for the first time during the repair I took in the other day, also had an ``unknown aesthetic.''
I thought it was a ladies watch that I often see, but
The elaborate sunray finish on the dial and the size of the indexes are designed with visibility in mind.
And a luxurious platinum case.
The movement is a quartz movement made by Swiss ETA.
Although it is probably not a cheap watch,
This is an exquisite design that captures the essence of a watch.
Personally, my favorite watch.
This is a manufacturer I've never heard of, but
I'm sorry if she's actually super famous (lol)
Women's watches come in a wider range of designs and materials than men's watches, so
There is an almost unlimited number of famous and unknown names.
However, if we consider that the first premise of a watch is that it is a "tool to tell time",
Very simple with no unnecessary decorations,
I feel that the luxury of materials such as platinum, which only owners can understand, is cool.
When I showed this photo to the jewelry craftsman I was working with, he got excited.
There is a sense of security that comes with being famous,
There's also something interesting about something unknown.
If I could one day order a watch for myself,
Hand-wound old movement in platinum or white gold.
I want to make something thin and simple with no waste.
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