It is often said that choosing a watch is like looking for a partner...
When choosing a watch, I focus on romance and cost performance...
I feel like it’s not that far away… (lol) 
The other day, in the dentist's waiting room, I was looking at a women's magazine aimed at around 40 people...
There was an article about ``choosing a watch for adult women''.
Recently, articles about watches in women's magazines have really decreased.
Generally, there are about 5 pages of manufacturer tie-ups at the end of the magazine.
The cuts are just like image photos, so they're not interesting at all to look at.
During the heyday of the bubble economy, most women's magazines had pages devoted to watches and branded bags.
I want to read it (lol)
I guess the article was about asking your favorite person to buy this watch.
There is no doubt that this is a very pick-up article (lol)
However, even if you look at magazines specializing in watches,
Most of them are men's items, so I don't know what to look for.
This is because there are far fewer women who like watches than men.
For those who have always admired a watch...
It's almost a good year, and I want at least one good watch, but what kind of watch should I choose?
Are there many people who are worried about choosing a watch?
In fact, if I were asked to choose a current model instead of a vintage one, I would say,
I'm really worried.
After all, everything is expensive... (lol)
If you were to spend 500,000 yen and choose a stainless steel quartz, I think a vintage Tank Louis would be a good choice.
Now, in the article,
A female stylist in her 40s had almost never worn a watch before.
My friend is wearing a nice Chopard watch.
An article about wanting a good watch and visiting boutiques to find the one that's destined for you.
It was quite interesting and I decided to read it carefully.
First of all, I was surprised that the budget was 3 million yen...
(How can I live my life wearing a 3 million yen watch?)
The desired conditions are
1. Must be mechanical
2. Must be something that can be used for a lifetime
3. Must be a manufacturer (in-house integrated production)
4. It must be a watch that is respected by men who love watches.
5. A design that can be used both on and off.
So Patique Philippe, Breguet, Grand Seiko, Chopard, Cartier, etc...
Browse high-end boutiques and search for your destiny.
It was an article that I couldn't relate to at all because our sense of money was so different (lol).
What are the conditions for the female stylist's watch? There is a part where I am asking,
1. Being mechanical = If it is mechanical, it can be used for a lifetime. I want to pass it on to my child someday.
(Even quartz can be reused for a long time if it is a manufacturer that can produce parts.)
2. Something that can be used for a lifetime = If you are going to take the trouble to purchase something, you want to use it carefully for the rest of your life.
(…Whether it can be used for a lifetime depends on whether the person who owns it properly maintains it.)
3. Being a Manufacturer = A friend of mine who loves watches recommended that if I were to buy one, it would be a Manufacture watch.
(...If it is an in-house machine, it will be difficult to arrange parts, and the repair fee will be high if only the manufacturer repairs it.)
4. It must be a watch that is respected by men who love watches. = There are many people around me who like watches.
(...After all, everyone who loves watches thinks that their own watch is the best.)
5. A design that can be used on and off = a watch that can be used both at work and in private.
(...As an ordinary person, I'm too scared to wear a 3 million yen watch, whether it's on or off...)
All conditions can be fulfilled if you have ample assets and budget.
However, conditions 1 to 5 are that if it is an antique or vintage watch,
If your budget is 200,000 yen for Rolex, 150,000 yen for IWC, and 50,000 yen for Seiko, you can do it.
(Seiko is also a manufacturer, after all.)
Furthermore, if you remove the third condition, wouldn't an Omega in the 50,000 yen range be the best choice?
Since the movement is a mechanical ETA, it is easy to maintain and has a stable supply of parts. Maintenance costs are low, and you can use it for a lifetime with peace of mind.
I don't know if men who like watches will respect me, but
Omega antiques come in a wide variety of designs, so you can find one that suits your taste.
Of course, it can be used on and off.
While reading the article, I realized that everyone has different values and economic situations.
I thought that I could find many good watches without having to budget that much.
This word is often said at our store.
Rather than saying, "That watch looks really expensive," say, "That watch is really cute."
If you would like to hear this, please come to our store.
Clocks are fun and so cute! I am confident that you will feel that way.
